How to Optimise Your Retail Operation by Selecting the Best Printer



It’s the retail season and no doubt, your retail operation is feeling the strain of having to do more with the same amount of resources. You need a printer designed to support your retail operation, enabling your team to be more effective.


Depending on your application, you might require a unique printer for kiosks or two-sided color applications, or a rugged and easy-to-carry mobile printer for deliveries or receipts for customers who pickup curb-side. You might function as a busy supplier for major retailers and want to ensure accurate barcode labels every time to reduce delays and prevent chargebacks.


Whatever requirements you need to meet, it’s important to select the appropriate printer to optimise efficiency and give your people the tools they need to maintain productivity. In today’s blog, we’ll introduce you to key features of our most popular retail printers to help you select the best one with proven performance to support your operation year-round.


Leading with Value: TE Series Performance Desktop Printers

The TE Series features our value-leading, most affordable desktop printer models available with 203 or 300 dpi resolution. The TE Series models are a popular footprint with an attractive price for a range of retail applications. These include printing price tags, shelf labels, and small labels for retail items such as jewellery.


Budget-focused customers will appreciate the TE Series’ combination of excellent price and performance, with features such as:

  • A fast 400 MHz processor

  • Energy-saving Energy Star 2.0 rating matched with an easy-to-load print mechanism

  • A standard two-year warranty

  • TE200 and TE300 models feature 16 MB of DRAM and 8 MB of Flash storage memory

  • TE210 and TE310 models feature 64 MB of SDRAM and 128 MB of Flash memory

In addition to its easy-to-load print mechanism, both the printhead and platen roller can be easily changed without using any tools. This is a great high-performance desktop printer series that offers you peace of mind: plug it in and let it perform for you.


Easy-To-Carry Mobile Printers for Price Updates, Route Deliveries, and More

Work smarter this holiday season and all year round with lightweight mobile printers designed for hands-free use for an entire shift. Whether seeking to print invoices on-demand for route deliveries, or simplify pricing updates in store, our Alpha-30L and Alpha-40L performance mobile printers are packed with advanced features and outstanding usability.


These handheld mobile printers are lightweight, powerful, and easy-to-use, enabling staff to quickly update prices. These printers were designed for hands-free mobility, so your employees can wear them comfortably for an entire shift while focusing on other tasks without interference. Our mobile printers are so simple to use, only one staff member is needed to quickly update labels in your store, freeing up their time to focus on other tasks, like merchandising or helping customers.


Our mobile printers are also equipped with sophisticated features such as smart battery status that can be seamlessly integrated and managed with Mobile Device Management Systems.

Paired together, these management systems allow users to gather vital information about battery health and the charge cycle history of your mobile devices.


Both the Alpha-30L and Alpha-40L models have been rigorously tested to withstand a 1.0 m (3.28 ft) tumble and 1.8 m (5.9 feet) drop. You can keep your operations running smoothly with these rugged mobile printers.


Barcode Inspection Printers Enhance Efficiency

Our integrated barcode inspection printers offer an outstanding ROI for suppliers that work with major retailers and are seeking to gain control over unreadable barcode labels and reduce chargebacks. The enterprise-grade Printronix Auto ID T8000 and T6000e ODV-2D printers feature our barcode inspection system integrated within the printer footprint to deliver functional and effective barcode label inspection during the printing process.


These printers eliminate the need for extra equipment and do not require an external PC, monitor, scanner, software, or templates to deploy. If a bad barcode is discovered, the integrated scanner tells the printer to back the bad label up and overstrike it, automatically reprinting the label without operator intervention. By finding and fixing barcode label issues immediately, our ODV-2D printers save you time, money, and protect your brand reputation with your downstream customers.


Selecting the Best Retail Printer

We’ve covered several of our printers from desktop with small label printing capabilities to mobile printers for on-the go, all the way to sophisticated barcode label inspection printers.


As you can see, TSC Printronix Auto ID has an extensive selection of printers to accommodate your retail application.


If you are still struggling to determine the best printer for your needs, don’t fret! We have printer experts available to consult with you for free. Simply schedule a time to meet with them.

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